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Financial Advisory  + Wealth Management  | 
Prospera Adds $650M Memphis Wealth Management Team 

Prospera Adds $650M Memphis Wealth Management Team 

Prospera Financial Services, Inc., a boutique wealth management firm for independent advisors, has added $650 million Memphis, TN-based Wunderlich & Company to its broker-dealer platform. 

Led by Albert and Mackey Alexander, Brown Baine, Herb Taylor, and Philip Wunderlich, Wunderlich & Company brings more than 25 years of wealth management expertise in financial planning and multi-generational wealth management with a focus on client advocacy. 

“We wanted to partner with a firm that allows us to continue offering comprehensive services without sacrificing back-office support, nimbleness, and flexibility,” said Philip Wunderlich, managing member & financial advisor with Wunderlich & Co. 

In February, Prospera announced the debut of the Prospera Generational Wealth platform, a “multi-layered support team” that assists advisors in identifying opportunities and developing strategies for ultra-high net-worth clients. The platform was created in response to an increasing number of clients expressing a desire for family office services, the firm said. 

Headquartered in Dallas, TX, Prospera has $22 billion in assets under management. 

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Prospera Financial Services, Inc.

About Joe Palmisano

Joe Palmisano is editorial director of Connect Money, where he oversees daily coverage of alternative assets, direct investments, financial advisory and the economy. He brings three decades of experience as a financial journalist, analyst and portfolio manager. Before joining Connect Money, Palmisano wrote for The Wall Street Journal, covering foreign exchange, global fixed-income and equity markets. He later served as a senior research analyst and portfolio manager, producing market analysis and managing foreign exchange and U.S. equity portfolios for FX Concepts. His work has also appeared in SFO Magazine and CMT Association publications. Palmisano earned a bachelor’s degree in finance from The American University and holds the Chartered Market Technician (CMT) designation and is a member of the CFA Institute.