Nuveen Acquires Brooklyn Investment Group to Expand Direct Indexing, Tax-Advantaged Solutions 

Nuveen has announced the acquisition of Brooklyn Investment Group, a multi-asset custom direct indexing provider, along with its parent technology platform, Brooklyn Artificial Intelligence, Inc. The acquisition deepens Nuveen’s technology-driven capabilities in tax-efficient portfolio construction and custom indexing. 

The two firms initially partnered in 2023, jointly launching traditional direct indexing, tax-advantaged long/short portfolios, and multi-asset solutions integrating both equity and fixed income into unified client offerings. Nuveen, in partnership with TIAA Ventures, previously acquired a minority stake in Brooklyn during that initial collaboration. 

Following the acquisition, Nuveen and Brooklyn will focus on three key areas of integration: 

Expanding Tax-Advantaged Alternatives: Accelerating the incorporation of Nuveen’s private markets and lifetime income capabilities into customized, tax-efficient solutions. 

Enhancing Advisor Experience: Leveraging Brooklyn’s technology to streamline onboarding, account maintenance, practice management, and differentiated client reporting. 

Extending Technology Licensing: Continuing to offer Brooklyn’s proprietary, white-labeled technology platform to existing partners. 

“Every day we hear from advisors about the demand for personalized multi-asset strategies with the returns that private market allocations offer,” said Bill Huffman, CEO of Nuveen. “Together, we will reshape the direct indexing landscape by delivering alternatives and lifetime income in an expanded set of customizable solutions.” 

Nuveen currently manages over $82 billion across separately managed accounts (SMAs), spanning municipal bonds, taxable fixed income, equities, and nontraditional multi-asset solutions, including direct indexing.