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Financial Advisory  + RIAs & Financial Advisors  | 
Nasdaq-100 Lacking in 401(k) Plan Offerings 

Nasdaq-100 Lacking in 401(k) Plan Offerings 

Despite strong interest from 401(k) plan participants in Nasdaq-100 investment options, few plans include them. The Annual Nasdaq-100 Retirement Plan Survey by Shelton Capital Management found nearly 80% of 1,000 surveyed participants valued having a Nasdaq-100 product in their retirement plan.  

Yet, data from over 7,000 401(k) plans shows Nasdaq-100 Index mutual funds represent less than 1% of 401(k) assets, significantly trailing S&P 500 and other large-cap growth indexes, per BrightScope Beacon. Morningstar notes the Nasdaq-100 has driven $300 billion in assets over 40 years, fueling tech-driven growth. As of December 31, 2024, the Investment Company Institute reported $8.9 trillion of the $12.4 trillion in employer-sponsored defined contribution plans was in 401(k)s. 

In the survey, 45% of participants said they held a Nasdaq-100-tracking product, but 35% were unsure which funds. Half were unfamiliar with the index’s composition. The index’s “long-term, superior track record” drew investors, with 60% prioritizing Amazon, 58% Apple, and 50% Microsoft. However, 45% cited brokerage fees as a concern. 

While 35% of respondents called Nasdaq-100 access somewhat important and 18% extremely important, its scarcity in 401(k) plans highlights a gap between participant interest and plan offerings. 

“From 1994 through the end of 2024, the S&P 500 returned over 2,000%, while the Nasdaq returned over 6,000%,” Shelton Capital Management CEO Steve Rogers said. “This was a great risk/return trade-off for the additional volatility. For investors comfortable with the additional risk inside of their 401(k) account, owning funds tied to this benchmark was a great way to build wealth.” 

The survey ran from February 10 to February 14, 2025. The Nasdaq-100 Index tracks 100 of the largest non-financial companies listed on Nasdaq, such as Amazon, Apple, and Microsoft, based on market capitalization.   

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About Joe Palmisano

Joe Palmisano is Editorial Director for Connect Money, where he brings nearly three decades experience of market insights as a financial journalist, analyst and senior portfolio manager for leading financial publications, advisory firms, and hedge funds. In his role as Editorial Director, Joe is responsible for the selection of content and creation of daily business news covering the financial markets, including Alternative Assets, Direct Investment and Financial Advisory services. Before joining Connect Money, Joe was a financial journalist for the Wall Street Journal, regularly publishing feature stories and trend pieces on the foreign exchange, global fixed income and equity markets. Joe parlayed his experience as a financial journalist into roles as a Senior Research Analyst and Portfolio Manager, writing daily and weekly market analysis and managing a FX and US equity portfolio. Joe was also a contributing writer for industry magazines and publications, including SFO Magazine and the CMT Association. Joe earned a B.S.B.A. in Finance from The American University. He holds the Chartered Market Technician (CMT) designation and is a member of the CFA Institute.