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Financial Advisory  + Wealth Management  | 
Lead Generator Zoe Financial to Launch Wealth Platform

Lead Generator Zoe Financial to Launch Wealth Platform

Zoe Financial, founded as a matchmaking service for the wealth management industry, has launched the Zoe Wealth Platform, which enables affluent clients to open investment accounts instantly with a financial advisor.

In addition, the new platform features account funding, automated rebalancing and commission-free fractional share trading.

“It just wasn’t technologically feasible to create a turnkey wealth management platform that allows collaboration and execution,” said Zoe Financial CEO and founder Andres Garcia-Amaya. “Growing your wealth is tough, Zoe makes it easy. We’ve married what already exists with the new technology that allows for a seamless collaborative experience.”

Zoe has also forged an alliance with Apex Fintech Solutions to provide custody and clearing tools through the Zoe Wealth Platform, allowing Zoe to extend commission-free fractional trades across most U.S.-listed stocks as well as commission-free trading of more than 30,000 U.S.-domiciled mutual funds in portfolios “professionally managed on the platform,” according to the firm.

Launched in 2018 Zoe has more than $2bn in assets under administration. Roughly 500 RIAs are currently enrolled in Zoe’s referrals program, including Buckingham Strategic Wealth, Facet Wealth and Halbert Hargrove.

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Zoe Financial

About Joe Palmisano

Joe Palmisano is editorial director of Connect Money, where he oversees daily coverage of alternative assets, direct investments, financial advisory and the economy. He brings three decades of experience as a financial journalist, analyst and portfolio manager. Before joining Connect Money, Palmisano wrote for The Wall Street Journal, covering foreign exchange, global fixed-income and equity markets. He later served as a senior research analyst and portfolio manager, producing market analysis and managing foreign exchange and U.S. equity portfolios for FX Concepts. His work has also appeared in SFO Magazine and CMT Association publications. Palmisano earned a bachelor’s degree in finance from The American University and holds the Chartered Market Technician (CMT) designation and is a member of the CFA Institute.