ChoiceOne Bank, a bank holding company, has tapped Ameriprise Financial to administer its investment program, which was previously affiliated with Osaic.  

The investment program will now operate under the brand, ChoiceOne Wealth Management, which is a financial advisory practice under Ameriprise Financial Services. 

Additionally, the program includes 10 financial advisors and two support staff members, who will assist clients in managing approximately $780 million in assets across Michigan, the firm said. 

The partnership will allow ChoiceOne clients to gain various services from Ameriprise Financial, including financial planning, investment products, and digital capabilities for more “personalized” advisor-client interactions. 

“This new partnership with the Ameriprise Financial Institutions Group aligns with our ongoing efforts to deliver high-quality financial services while maintaining our commitment to local banking excellence,” Rob Jamula, SVP of ChoiceOne Wealth Management, said. 

Recently, Ameriprise Financial launched its Signature Wealth Program, a unified managed account that’s designed to offer financial advisors and clients highly personalized investment solutions. The program would allow advisors to combine various investment and management options into a single portfolio. 

In March, ChoiceOne Financial Services, the parent company of ChoiceOne Bank, consolidated the State Bank into ChoiceOne Bank. Following the merger, the State Bank was renamed to ChoiceOne Bank.