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Direct Investment  + Financial Advisory  + M&As  + RIAs & Financial Advisors  + Wealth Management  | 
AssetMark Buys Morningstar Wealth's $12B TAMP Business

AssetMark Buys Morningstar Wealth’s $12B TAMP Business

AssetMark, Inc., the wealth management platform of AssetMark Financial Holdings, will acquire assets valued at about $12 billion from Morningstar Wealth’s Turnkey Asset Management Platform (TAMP).

Financial advisors and clients on Morningstar’s TAMP will gain access to AssetMark’s platform, which includes technology, business consulting, and a select group of investment strategists.

The account migration is expected to be “seamless”, according to the firms, as there will be no additional documentation required and clients’ performance histories will be kept.

Furthermore, advisors who are presently working with AssetMark will receive access to model portfolios and separately managed accounts managed by the Morningstar Investment Management team, which manages and advises on over $290 billion in assets. Morningstar Wealth will join AssetMark as a third-party strategist.

“AssetMark has a long track record of providing financial advisors with the service, tools, and investments they need to build a thriving practice, and we look forward to making our models accessible to more advisors,” said Daniel Needham, president of Morningstar Wealth.

This transaction was approved by the Boards of Directors of both AssetMark and Morningstar, Inc. and is expected to close in the second half of 2024.

In April, Concord, CA-based AssetMark Financial Holdings itself became the object of an acquisition when it was acquired by private equity firm GTCR for $2.7 billion, which is expected to close in the fourth quarter of 2024.

Founded in 1996, AssetMark has over 1,000 employees and the AssetMark platform serves over 9,200 financial advisors and more than 257,000 investor households. As of March 31, 2024, the company had $116.9 billion in platform assets.

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About Joe Palmisano

Joe Palmisano is Editorial Director for Connect Money, where he brings nearly three decades experience of market insights as a financial journalist, analyst and senior portfolio manager for leading financial publications, advisory firms, and hedge funds. In his role as Editorial Director, Joe is responsible for the selection of content and creation of daily business news covering the financial markets, including Alternative Assets, Direct Investment and Financial Advisory services. Before joining Connect Money, Joe was a financial journalist for the Wall Street Journal, regularly publishing feature stories and trend pieces on the foreign exchange, global fixed income and equity markets. Joe parlayed his experience as a financial journalist into roles as a Senior Research Analyst and Portfolio Manager, writing daily and weekly market analysis and managing a FX and US equity portfolio. Joe was also a contributing writer for industry magazines and publications, including SFO Magazine and the CMT Association. Joe earned a B.S.B.A. in Finance from The American University. He holds the Chartered Market Technician (CMT) designation and is a member of the CFA Institute.

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