Envestnet Unveils “First-of-Its-Kind” Direct Indexing Solution in Canada

Envestnet, Inc has announced the launch of a direct indexing solution in Canada, marking a “first-of-its-kind” offering in the Canadian market, according to the firm, to be model-traded and held within a Unified Managed Account (UMA). The new platform, integrated into Envestnet’s ecosystem, allows Canadian financial advisors to create personalized, tax-efficient portfolios by directly owning individual securities that track major indices for their clients.

Building on its U.S. success—where its Quantitative Portfolios (QPs) manage over $10 billion in direct indexing assets—this Canadian expansion adapts Envestnet’s expertise to Canada’s unique tax and regulatory landscape.

The solution, managed by QRG Capital Management, Inc., offers customization options like tax-loss harvesting, ESG alignment, and sector exclusions, leveraging fractional share trading and advanced technology to lower barriers for advisors and investors.

“Since 2013, QRG has been a pioneer in delivering model-based direct indexing solutions in a UMA format, and with strong growth in this area, we’ve become the largest broadly distributed SMA manager on the Envestnet platform,” said Brandon Thomas, co-CIO for Envestnet.